The Korea Business Research Institute has revealed this month's brand reputation rankings for individual boy band members!
The rankings were determined by analyzing consumer engagement, media coverage, outreach and community awareness indicators of 703 boy group members, using big data collected from December 14, 2022 to January 14, 2023.
BTS' Jimin rose to the top of the list this month with a brand reputation index of 5,713,172. High-ranking phrases in his keyword analysis included “with you,” “Taeyang,” and “vibe,” while related top-ranking terms included “collaboration,” “compose,” and “release.” Analysis of Jimin's positivity and negativity also revealed a result of 86.64 percent positive reactions.
ASTRO's Cha Eun Woo came in second with a brand reputation index of 5,643,772, recording a 5.99% increase in its score since December.
BTS's Jung Kook took third place in the rankings with a brand reputation of 4,804,755, while Wanna One's Kang Daniel and Park Ji Hoon rounded out the top five at fourth and fifth respectively.
Check out the top 30 for January below!
- BTS’s Jimin
- ASTRO’s Cha Eun Woo
- BTS’s Jungkook
- Wanna One’s Kang Daniel
- Wanna One’s Park Ji Hoon
- NU’EST and Wanna One’s Hwang Minhyun
- BTS’s RM
- BTS’s V
- BIGBANG’s G-Dragon
- BTS’ Suga
- Super Junior’s Sungmin
- BTS’s J-Hope
- WINNER’s Song Mino
- EXO’s Baekhyun
- Super Junior’s Choi Siwon
- NCT’s Mark
- SHINee’s Key
- NCT’s Haechan
- Super Junior’s Kyuhyun
- Super Junior’s Kim Heechul
- NCT’s Jaemin
- NCT’s Jaehyun
- SHINee’s Minho
- NCT’s Jisung
- THE BOYZ’s Juyeon
- BIGBANG’s Taeyang
- Wanna One’s Kim Jae Hwan
- NCT’s Doyoung
- NCT’s Jungwoo
- NCT’s Jeno
